The"Beeencierro" of 2005 has meant an important step forward in the Sanfermin special tee shirt tradition. For the first time, instead of putting the drawing in the centre of the garment as had always been the case, this time it covered the whole bottom part of the tee shirt, both front and back. Running sheep can be seen spread all round as they flee from the blue bulls with their yellow horns. There is even one bouncing up to the chest as it has been tossed up by one of the bulls. This year's collection also had some novel models such as the sporty polo model, "Team".
In between all those tee shirts, Kukuxumusu also had time to hand out their "Guiri del año" award to the foreigner of the year. This year it went to the North American, Lore Monnig. This year Kukuxumusu also decorated "La Pamplonesa" - the municipal brass band - with colourful masks of Kukuxumusu bulls and cows.
Another innovation this year was the creation of a Sanfermin guide for mobile phones using the Bluetooth technology. Furthermore, the giant blue bulls from Kukuxumusu which were placed on some balconies and terraces in the main square of the city gave rise to a lot of comment and admiration. And indeed, Microsoft also dressed up in Kukuxumusu for those days of the fiesta